Workshop Details
Professional Retail Selling Workshop
A one-day introduction to the most successful sales techniques in retail, developed by retail’s master salesman, Harry J. Friedman. An overview of the world’s #1 retail sales training system, created by retail authority Harry J. Friedman, this is the perfect introductory course for providing basic selling skills for your staff or brushing up on existing skills.
You Will Learn
- Why the way you open the sale can mean success or failure
- Must-ask probing questions that cause customers to open up and buy from you
- How to avoid the merchandise comparison trap
- How to uncover the real reason for not buying now and turn objections into sales
- How to offer a brief Company History and Quick Tour to set you apart from the competition
- Product Theater: the fine art of presenting merchandise with eloquence and emotion that results in “I’ll take it!”
- The fine art of closing the sale and why intent is more important than technique
- How adding on and selling groups of merchandise as single units can help you close more sales and build more profit
- Why properly cementing the sale results in fewer returns and more repeat business
- The long-lost art of customer appreciation and building loyal, life-long customers
General Workshop Information
The following information pertains to every Friedman Group workshop.
- There will be complimentary beverage service – coffee, tea, water and sodas
- Attendees are on their own for lunch, and restaurants are typically located in the hotel, along with other options within short walking distance
- Each attendee receives a comprehensive Course Manual, filled with ready-to-use forms and reference materials
- Personalized Certificate of Completion suitable for framing is provided for download after completing evaluation survey of course
100% Money-Back Guarantee
Our goal is to exceed your expectations. If you are not completely satisfied with any Friedman Group workshop, you will receive a 100% refund on the registration fee.
Location & Accommodations
The Friedman Group offers special room night savings at the hotels where our workshops are held. Be sure to mention that you’re attending The Friedman Group’s event when you register at the hotel to receive your discount.
Tax Deductible
All fees and related expenses are US tax deductible as an expense incurred in maintenance or improvement of professional skills. See Treasury Regulation 1.162.5, Coughlin vs. Commissioner 203 F2s 307.
Your Workshop Leaders
Every workshop leader has an extensive retail background, dynamic presentation skills, and most importantly, is a seasoned expert at implementing The Friedman Sales & Operations Management System for different sized retailers in a variety of retail industries.