Opening the Sale IS the Door To Success I have written a ton about opening the sale. I once did nearly 5 hours in a seminar on the subject, so you might get the idea I think it’s important. I call it opening the sale because it’s a broad subject which includes the approach, the greeting and the transition, 3 separate and distinct parts. You can learn a little product knowledge, have some energy and get out there on the floor and give it a go. At [...]
Now is the Time for a Customer Service and Sales Culture Change By: Harry J. Friedman In the fall of 1980 I started The Friedman Group. I was 28 years old and had a lot to say about retail selling. This, of course, is according to me, thank you very much. I am not going to bore you with the details of our company with its highs and lows over the years, but we are not the same, not by a country mile. Today I would [...]
5 Tips to Help Reduce Retail Employee Turnover and Train Your Staff to Be Successful Imagine this: You have an employee who has been with you for over 3 months make a policy or procedural mistake and when confronted about it, they respond by saying, "No one ever told me that?" During the training of a new employee, you become interrupted and forget to come back and completely finish what you were covering at the time. You teach a new hire how to do a specific task and [...]