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The Friedman Group Asia Pacific

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Partners in Progress PDF Print E-mail

This program is designed specifically for company representatives, manufacturers and distributors selling their products and services into the retail sector, who need to go to the next level of client management.

Partners in Progress
is about thinking differently about your clients and, as a result, creating new and more powerful relationships with your best clients. We use a process called the STRATEGIC PARTNERING PROCESS, a step by step approach to assist buyer and seller to understand the problems and opportunities they face. It also helps them to create the solutions that can result in significant competitive advantages for both organisations.

Strategic Partnering
Is understanding the client's business from their point of view and identifying ways to add value and strengthen the supplier-client relationship. The end result is that company representatives become more professional and will make a more positive and valuable contribution to their own and their client's businesses.

Imagining The Future
If we could solve the problems, handle the critical issues, create the perfect solutions, what would it look like?

Strategic Abilities of the Future
Explore the strategic abilities that will help us all be players with the customers and the organisations of the future,

The Key Benefits of Implementing This Process are:
  • Understanding the Key Performance Indicators of a retail business.
  • Motivated and focused Account Managers armed with clear and structured methods for increasing sales.
  • A Business Plan designed for each client and signed off with the General Manager (or Sales Manager), and an action plan established to improve sales productivity.
  • A partnership relationship developed between the client and the Account Manager encouraging stronger customer loyalty.
  • Enhanced understanding of the client's preferred operating style (personal and business) resulting in increased sales.
  • Planning and undertaking negotiations.
  • Understanding and keying into the future of retail.
  • Barriers to sales growth - recognising and removing them
  • Increased market share.

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